Motivated
Mobile Application
Overview
Under the pandemic, stress level for young adults have increased drastically, mostly due to low-motivation, uncertainty towards future and competitions in job markets. This app dedicates to alleviate young adults' stress and frustration by motivate them to build up motivation and live a healthy lifestyle through better time management and long-term habit formation. The app integrates both the to-do tasks and habits feature in one place, allows users to receive feedbacks through data visualization and share experiences with other users through a community space.
Background
Generation Z
Generation Z or Gen Z for short, are the demographic cohort succeeding Millennials and preceding Generation Alpha. Researchers and popular media use the mid-to-late 1990s as starting birth years and the early 2010s as ending birth year.
Under the hit of global pandemic and the uncertainty of their future, these young adults are at a pivotal moment in their lives, which leads to higher stress level compared to other adults.
Average Reported Stress Level During the Past Years
Half of Gen Z teens (51%) report that the coronavirus pandemic makes planning for their future feel impossible, and more than 2 in 3 Gen Z adults in college (67%) say the coronavirus pandemic makes planning for their future feel impossible.
Gen Z Adults' Commonly Report Symptoms of Depression
75% felt so tired they sat around and did nothing
74% felt very restless
73% felt lonely
71% felt miserable or unhappy
73% found it hard to think properly or concentrate
Social Phenomena
Slash People
Insights From Research
Young adults, especially Gen Z population, is facing stress from different aspects, including low motivation, loneliness, academics, careers, and uncertain to their future. In addition, the global pandemic has transformed their life style and introduced more challenges to young people.
The rise of "Slash People" refers to the movement, especially among young people, to get second jobs or volunteering gigs outside of their normal day jobs. This leads to long job titles such as marketing specialist/writer/illustrator/consultant, hence the name "Slash People".
It's the symptom of the trend towards following passion further than profession. Stress, late nights and zero down time...they're all just part and parcel of the "long game" of building a career which utilised and satisfies all skill sets and interests, not just the one talent, as used to be the case.
Competitive Analysis
Insights From Competitive Analysis
There are many competitors in the market that addresses the problem of either focus, to-do list or habit formation. However, there's no solution that covers all aspects of time management and productivity and users have to switch between various apps to address their needs. Moreover, one common missing feature in these apps in the lack of feedback to users on how to improve their performance overtime.
User Research
Survey
There are total 16 stakeholders participated in the survey about their current experiences with stress level , time management and habit formation.
Survey Result & Stats
Average Hours People Work on a Daily Basis
Tools & Methods Used for Utilizing Time
Challenges During Habit Formation
Current Stress Level
Effectiveness in Utilizing Time
VS
Insights From Survey
Various to-do list (app, paper, notion...) and brain are mainly utilized for managing time.
The current tools of utilizing time are effective when things are not complicated. As information load becomes larger, these tools might be difficult to keep track of everything and act as a reminder.
Majority of people (68.8%) tried to develop a new habit before.
During habit formation, majority of people did not use any tools or methods to help them keep track and preserve.
User Interview
Key Insights From Interviews
1
Users tend to set clear deadlines and plans as a way to get things done and be productive.
To-do lists are effective for short-term goals and deadlines. It's difficult to keep track of long-term goal using the current tools.
2
3
It's hard to pick up the habit once the continuity breaks and the feeling of accomplishment decreases overtime.
User Persona
Searching for Inspiration Through Mind Map...
User Experience Map
Low-fidelity Prototypes
Usability Testing
I have recruited two stakeholders and conducted two usability testing in total to gain feedbacks and critique on low-fidelity prototypes. First, I asked stakeholders to explore low-fi prototypes while thinking out loud and then assigned specific tasks for stakeholders to accomplish. After these steps, I conducted follow-up interviews with the stakeholders.
Insights From Usability Testing
It might be difficult for first-time users to become familiarize with the different features.
The progress feature will be very helpful to visualize my daily routines.
I wish this app can provide personal suggestions or recommendations based upon my performance.
From a long-term perspective, a reward system will motivate and incentivize me to keep using this app.
If I have to fill in every task by typing, it will consume a lot of time and energy.
High-fidelity Prototype
